The Ultimate Guide To SEO In The 21st Century

You may have heard others telling you what they think about SEO, but the time is now for you to master it yourself.This might take some more effort than before, but the rewards are plentiful. This article has all the tips you in the best position to succeed. We have full service and consulting SEO services here at Heliumseo.com.au that will help you get top rankings.

When setting up pages using SEO, it is better to use several short articles pertaining to a similar topic instead of one very long article. Long pages get less and short ones weigh more.

Additional advertising doesn’t typically boost search engine ranking.

Spiders analyze all aspects of your site’s content, but they have to know how to navigate your site. A well-organized site map is a tool the hierarchy of each page on your site; this also makes it easier for spiders to assess relevancy.

Your site should be entertaining to be successful.These two things can help boost your overall site rank on search engines.

Using product feed can help draw traffic and business to your site. Feeds like this detail your services and products with images, descriptions and pictures. Submit them to sites which compare prices and all of the major search engines.

Ask a non-profit to link to your affiliate. Search engines look favorably on sites that have been linked to by reputable sources of information. Provide high-quality information that will encourage quality websites to want to feature links to your site. Create valuable content that these companies will find worthwhile.

Don’t try using Flash when you’re using a website if you want it to be search engine friendly. Flash can not be read by the spiders and won’t be read. You must make your content that is readily visible in order for it to be indexed and optimized by the search engine spiders.

Users won’t spend a lot of time at your site unless they are able to get great information, and improving your content is one of the easiest ways to drive-up traffic.

You can do it alone if you learn how SEO on your own. There are a wide array of resources you can help to educate you. There are plenty of websites and books out there.

Include quality keywords in each page’s URL.

A site map which has your keywords. Site maps are great ways for search engine optimization.

SEO can help your site. Many people do not realize how important this really is.

The keywords in your title tags have more weight than any other words that appear on a page.

Using keywords that relate to your subjects will help search engines find your articles. This can all make articles on your website simple for curious readers to find. Your focused keyword should be repeated several times in the article’s text, and in its summary and title, depending on the length of the article.

Social media websites have a very important role to play in search engine optimization.

Think like a consumer when you are coming up with tags to include. Find out what terms are actually used when people search for your business.

The leading paragraph of every page should feature the target keyword at least twice.After the first paragraph, the next 200 words on your page should contain as many instances of your keyword as you can, but should avoid overusing the word or writing text that feels unnatural.

Dedicate each keyword phrase. By limiting the page to one topic, your content is improved and your readers will not only enjoy it, which will bring you happy readers who return to your site often. Having a loyal customer base always beats search engine results page.

Your page ranks go up when visitors stay on your website for an extended period of time.

If you plan on using link directories to receive links back to you, it is imperative that you use only sites with high quality links, as well as legitimate sites. Many directories have lots of date. Make sure you research every link before affiliating yourself with other quality sites.

Keyword proximity is very important when you will want to be aware of. As a rule for this, you should try and keep two or more keywords close together, especially the ones that get searched out by users of search engines. This helps to increase your websites ranking with search engines.

Use the keyword phrases in your META tags. Try to use keywords as relevant to web searches.

Create numerous gateway pages that are relevant to your website. Gateway pages will help improve organic traffic on many types of search terms.

There are certain things you can do to increase the ranking of your site. Keep in mind you must design sites that appeal to both people and search engine software. Your text must be easy to read with standard-size fonts that are easy to read. These are just a few ways to get your site stand out.

Use SEO to help you get more traffic and visibility for your site. The ideal goal should be to get high rankings in the highest rank possible. Using a “pay per click” search engine can be a quick way to get results. This will be something you continuously.You will have to regulate bids and keep an eye on the results.

In conclusion, you now have been provided with many helpful tips regarding search engine optimization. You possibly already knew some of this, but if so, it is hoped you learned a few new things. Put these tips to work to boost your site’s visibility.

Got A Website? Make Sure Users Can Find It

SEO will let a company get higher ranks in search engines based on searchable keywords. This article can demystify the concepts and algorithms used in the process of search engine optimization for you. So when you’re choosing an SEO firm, you’ll have to weed through a lot of empty promises to find a trustworthy SEO consultants specialist.

Coding is an important element in search engine optimization if you are using SEO.For instance, if most of your site relies on JavaScript and is poorly coded, so that it can be indexed by search engine spiders.

There are multiple thing you can do to optimize your site for search engines. You will obtain high ranked results if your system for search. The increased performance will make your readers happier as well.

Pay-per-click strategies can be great ways to practice affiliate marketing tactic. This service is the most common, so the pay for each click may not be high, but it can build up quickly.

This means repeating keywords should be repeated as often as you can without making the flow of the writing stilted. Since the search engines rank pages based in part on the density of various keywords, your site’s search engine rankings should improve dramatically.

Ask about their experience in the business. You also need the best information and knowledge of any risks to make an informed decision.

Spiders analyze your site’s content and keyword usage to determine rankings; unless your content is easily indexed, but that content must first be easy to find. A site map is a good tool to help spiders understand what content is important.

Meta description tags should be placed on every page of your website. Meta description tags should relate directly to your website on results pages of major search engines. Make the meta tags have valuable and concise content. This will draw in more guests into your website.

Blogging increases your own website will increase traffic because it will be more visible to search engine results.This in turn will increase the number of visitors to your website traffic.

The content in this meta tag should not exceed 30 words. This page should be no more then 100 KB in size.

A site map which has your keywords. Site maps are excellent navigational tools as well as helpful for search engines and visitors to find their way around your site.

Javascript within your page is an option, but a search engines software won’t work with it too well. Using Java is a choice that each website owner must consider; however, but some search engines see the site differently because of the capabilities of the various search engine spiders.

SEO is how you can help your customers find you. Many companies are unaware of this fact.

The initial sentence on any page of your content should also be the META description tag for that page. There are search engines that utilize this information rather than the tag itself as the blurb for your site is about in their results. Bad content can be very problematic.

To attract traffic, you’ll need to offer unique content that can’t be found elsewhere. Visitors will spend more time on your site if you offer them relevant and useful information.

Don’t allow the domain ownership info. Google may see this as questionable and won’t even rank your site.

Search engines can be quite useful in increasing the amount of visitors to your site seen. Making your website search engine spider friendly will produce fantastic results.Spiders can’t see images, so you need to have text tags for every image on your site. Be sure to utilize descriptions that are rich with keywords.

Don’t ever publish an article twice on your site. It also reduces your link count, so don’t do it!

You can attract visitors with free giveaways and contests, but make certain that you are obeying your local laws. You can initiate your research by looking at a competitor’s website contest, just don’t steal their content!

Using keywords in your structure and content will still give your site an advantage on search engines.

You should always use keyword phrases on links coming to your site. This can help search engines rank your site content is relevant to your keywords. You should make sure that your website and proofread for consistency regularly.

Use the keyword phrases in your META tags. Try to keep your keywords that are most relevant as possible.

If you are working with a corporate site, put it at the end of the title link in order to connect them all together. People are not likely to search for your company by name unless it is truly well-known.

Use SEO techniques to get the traffic and visibility for your website. The ideal goal should be to get high rankings in the highest rank possible. You can use a pay per click” engines to submit listings quicker. This will be something you continuously.You will have to regulate bids and keep an eye on the finances if needed.

Even if your articles, every title should be creative, unique and attention grabbing. The first two words are vital for grabbing reader attention.

Make sure every page of your entire site is geared toward your keywords. Always add relevant content that contains keywords; this includes your main keywords.

SEO is a system that uses keywords that are popular with search engines. If you use relevant keywords in all the appropriate areas of your website, search engines will include your site in the search results for those words. In this article, you can begin on the path to learn how to use keywords most effectively.

Everything You Need To Know About Becoming An Electrician

So You Want To Become An Electrician…

Are you interested in becoming an electrician?

Great, you’ve come to the right place! It’s never been a better time to become an electrician. In fact the demand for electricians in the US has skyrocketed in recent times, and that’s even with all the economic uncertainty that’s going on in the world today! If you need an emergency electrician Brisbane after hours, Emergencybrisbaneelectrician.com.au are available 24 hours a day 7 days a week for electrical emergencies.

The best thing about becoming an electrician is that you don’t have to accumulate tens of thousands of dollars of student debt to earn a good living. In fact, as an apprentice electrician you’ll be able to earn while you learn your trade. That means that while your peers are slogging through the tedium of college with no guarantee of a job after they graduate, you’ll be earning a decent wage and your electrician training at the same time.

If all of this sounds good to you, then read on for more vital information about how you can become an electrician in the quickest and easiest possible way.

Why You Should Become An Electrician

Still not convinced that becoming an electrician is the right career path for you? Here are 3 reasons that might just help to convince you:

1. It’s A Very Respected Profession

Let’s face it, there are a lot of jobs out there that you would be embarrassed for having, but being an electrician is definitely not one of them. It is a very well-respected profession within the construction trade, and it’s actually considered by many to be THE top job within the industry. In fact, most people would understand that it takes no small amount of skill and expert knowledge to work with electricity every single day. That in itself brings you a whole lot of respect for doing what you do as an electrician.

2. It’s Not The Hardest Job In The World

I’m not saying that being an electrician is easy at all, but you definitely won’t have to push yourself to the limit physically to get the job done. The job is really about using your head as much as your hands, so if you’re good at problem solving and have an eye for detail, this would definitely be the perfect job for you. Not to mention that you’ll encounter new challenges with each new project that you work on, so it will never get boring either.

3. It’s An Opportunity To Start A Business

Everyone knows that you won’t get rich working for someone else, so eventually many people decide to strike it out on their own and start their own business. As an electrician, you have a huge advantage because you have a skill that is very much in demand regardless of the economic climate. If you’re good at what you do and have a knack for managing your time and resources effectively, then starting a business should be a no-brainer for you once you’ve accumulated enough experience. That way, you can take on your own apprentices and slowly build up your electrical empire.

How To Become An Electrician

So how do you become an electrician? Although there are many excellent vocational courses out there, the best way to become an electrician is still to do an apprenticeship.

As an apprentice electrician, you’ll get to go out into the field and experience every aspect of what being an electrician is all about. That’s something that no teacher or course can ever teach you. And as I already mentioned, while you’ll be paying thousands of dollars for a course, you get paid to learn your craft as an apprentice.

Before you rush out and sign up to your local apprenticeship program though, you should take some time to find out more about the different areas of electrical work and which area you might want to specialize in.

Typically, most electricians will focus on one particular area of expertise, namely commercial work, industrial work or maintenance work. Although all licensed electricians will be able to do residential installation and repair work, specializing is where the big money is so you’ll definitely want to build towards that.

Becoming An An Apprentice Electrician

To become an apprentice electrician, you’ll need to be at least 18 years of age and have either a high school diploma or a GED. You should also be in good physical shape, have good hand-eye coordination and very importantly, you cannot be color-blind. After all, electricians work with wires with many different colors that denote the function of the wire, and you’ll need to be able to tell these wires apart to do your job effectively. If you haven’t tested yourself to see if you’re color-blind, I highly recommend going in to get it checked before you apply for an apprenticeship.

If you fulfil all the requirements, great! You’re ready to take your first steps towards becoming an electrician. It’s important to note that you’ll need to join a certified apprenticeship program so that your time as an apprentice will be valid in the eyes of your local certification board. I know it’s an obvious thing to say but you’ll be surprised at how many people end up doing a non-certified course and end up regretting it. The best place to go to find out more about the apprenticeships available in your area would be your local Joint Training Committee (JTC) or Electrical Contractors Association.

Doing an electrical apprenticeship normally takes four years, and this includes 144 hours of class time and 2,000 hours of on-the-job training each year. In your class time, you’ll be learning all about fundamental electrical theory, the National Electrical Code as well as your local rules and regulations. Down the road, you will be tested on these concepts and codes so make sure you pay attention! After you have finished your apprenticeship, you’ll have to sit for an exam to become a licensed electrician. In most states this is known as getting your Journeyman License.

How Much Does An Electrician Make?

Based on the latest Bureau of Labor Statistics data, the average electrician in the United States makes just over $48,000 a year. While that doesn’t seem like a lot of money to some people, it’s important to remember that that’s the average of ALL electricians, including the apprentices, journeymen and master electricians. Obviously an apprentice would earn much less than a journeyman or a master electrician, so that’s where the figures don’t tell the full story.

By doing a little more digging, I managed to find out that the bottom 10% of earners among those surveyed made just under $28,000 a year, while the top 10% of earners made a whopping $80,000 per annum. That’s almost three times more! Obviously, the more experience and credentials you have as an electrician, the more money you’ll earn. It’s as simple as that.

Of course, these figures don’t include the profits made by electricians who own their own business as well. When you factor that into the equation, then becoming an electrician can be very lucrative indeed. The most important thing is to learn your craft well, build up your reputation within the industry and when the time comes, you’ll be fully equipped to start your own profitable electrical services business. Becoming an electrician you need to learn more here.

Interestingly enough, the Bureau of Labor Statistics also predicts that the demand for qualified electricians will explode in the next ten years. In fact, they expect more than 130,000 new electrician jobs to be created before over this time period, which is a staggering 23% increase. Based on their analysis of the growth of various industries and professions, this is significantly higher than average.

This study basically confirms what we already know, which is that regardless of the economic conditions, people will still continue to require the use of electricity in their everyday lives. More importantly, they will need electricians to install, maintain and repair these electrical systems for years to come.

The Final Word On Becoming An Electrician

Of course, whether or not you should become an electrician really boils down to one thing. Is working with electricity and solving the unique challenges involved in the whole process something that you have an interest in? If your answer to that question is yes or even maybe, then I encourage you to find out more about becoming an electrician and electrician apprenticeships. It could be the best decision you’ve ever made!

7 White Label Marketing Services To Resell & Make Money

As an agency owner, you get to a point where you can’t do everything you’d like to. Clients ask for new services and it can be tough to say no when you don’t have time. Want to appear your site in google? Get our package at SEO consultant Sydney.

Saying no to new work can often be the right choice. As a small company you should focus on what you do best, whether it’s SEO, paid search, web development, etc.​

That’s where white label services can be the perfect partners for your agency. If you find the right ones and manage them properly, they can:

  • Increase revenue and profits
  • Help your business appear larger and more trustworthy
  • Make customers happier by offering more services
  • Be mutually beneficial for every party involved

In order to make this happen you need two things:

  1. Top notch white label services or bust. You must always test every service before selling them. You can do this by ordering the services for your own website or offering a discounted version to your clients. With a few exceptions, cheap services usually end up in a cheap job.
  2. Another necessary piece is good account management. Your agency needs to be proactive in communicating with the company offering their services and your client. If something goes wrong with the other company it’s better to be upfront and tell your client right away. Problems pile up fast.

In my experience if you can get those two things covered, there’s no reason you can’t expand your offerings to the following seven services.

Conversion Rate Optimization

Imagine you’re doing a great job with SEO and PPC – traffic is flowing – but it isn’t converting in to leads. Fortunately this can be addressed with conversion rate optimization (CRO).

Through systematic A/B tests or multivariate tests, conversion rate optimization makes the most of the traffic you already have. A great thing about conversion rate optimization is that if done properly it can deliver fantastic returns for your clients. This means it can be a money making venue, as well as make your other marketing efforts look better by delivering more conversions.

CRO can be a technical field and is best left to experts unless you’ve got experience and know what you’re doing. If you’re looking to learn, practice and offer the service yourself Quick Sprout has a fantastic starter guide.

Until that time Ryp Marketing offers white label services starting at $1,000. You can charge your clients for a one-off assessment or ongoing monthly tests.

Website Speed Up

Website speed is often an overlooked part of web development and online marketing as a whole. If you haven’t seen Kiss Metric’s infographic on site speed it’s well worth a look. The lowdown on site speed is that it can make a big difference on conversion rates. According to a study done by Akamai and Gomez.com, nearly half of all users abandon a site that isn’t loaded in 3 seconds. HALF.

If your client’s website is slow as a panda (Google joke), maybe it’s time to offer them a website speed up service. Run your clients website through the Google PageSpeed Tool, Pingdom and GTMetrix to find out. You can even use that infographic to make a solid case as to why they need to speed things up.

Problem is.. A lot of the website speed up service can be technical. What is parsing of Javascript? Gzip.. I have WinZip? Use cookie free domains? The only cookies I have are in my pantry.

Not to fear! There are services out there which can help.

Load Faster seems to be the perfect pairing with any marketing agency. They have a number of different website speed-up packages including a Web Agency option. They’ll do the optimizations completely behind the scenes – you just need to sell it.

App Development

As you know, the popularity of apps have boomed in the past few years. Getting customers to download an app is a great way to market your business since they have easy access to the app and you can send them push notifications. Due to this, many businesses are looking to have their own app developed.

Buildfire is software which allows you to build a branded app without development knowledge. All you have to do is choose a template, personalize the app and then publish. It’s easy to do and is perfect for many industries including: education, restaurants, and non-profits. It’s easy to include other features like loyalty programs and event calendars.

*Shoutem is another option as well.

SEO Link Building

Disclaimer: Do NOT sell any SEO services unless you’ve personally ranked multiple websites before and you know what you’re talking about. We’ve written a guide on using SEO resellers – so take a look at that.

As a former SEO consultant I would never, ever recommend outsourcing the entire SEO process. There are way too many moving parts and a lot of risk involved with doing that. It doesn’t make sense to outsource website audits when you’re most likely going to have to carry out a presentation and answer questions about the audit.

One thing that you can get done and upsell are link building services. Fiverr won’t cut it anymore though. If you go cheap buying link building services you will get burned.

That being said, I’d recommend finding a reliable provider of link building services and sticking with them:

  • Page One Power is one of the most well-known custom link building providers
  • Sharp Rocket is a link building agency run by Venchito Tampon Jr. in the Philippines and is a cheaper option

Always be sure to monitor the SEO progress of clients with your own rank tracker and analytics suite.

Another option that you can take is to build your agency its own personal blog network. Some people frown upon this, but PBNs still work regardless of the naysayers.

If you’re going the PBN route always be transparent with your clients and tell them what you’re doing and why it may be risky. Like I said before, don’t sell any link building services unless you have personal experience building links yourself.

Content Creation

It’s 2016 and time to step up your content offerings. “Good, unique” 500 word content just won’t move the needle – you need to make it 10x content. Luckily, there are a few ways you can offer a content marketing service though you may not have world-class talent in house.

Neil Patel has a great blog post on hiring good bloggers. You can use his guidelines for finding a great writer and post a job on the Pro Blogger job board. It might take some time to ensure that you have good writers, but you can pay around $100-200 per post and charge your clients double that amount.

You can also find a plethora of graphic designers to test and hire to create accompanying visuals for blog posts, or design standalone pieces like infographics. There are fantastic designers available to make infographics for around $200-300 each and you can sell these pieces for $500+.

Social Media Management

Managing social media accounts can be a time consuming process and may not be worth doing yourself unless you have plenty of clients looking to have it done. In that case, you can hire a full time social media manager, otherwise it might make sense to resell. The reason I say this is because social management is generally pretty cheap and smaller clients won’t pay more than a couple hundred dollars a month to have it done.

For basic social media management you have a couple options:

  1. You can do a sort of hybrid resell strategy where you use Quuu to fill the social media accounts with content you can fill in Buffer with relevant company news. Quuu is actually a free service (for up to 2 posts a day) where they’ll curate content based on the topics you choose and share it on your social media channels. It’s a great service and can be a big time saver.
  2. You can outsource the entire thing to another company offering white label services. 99 Dollar Social is a company which offers social media management for $99 a month. They have a reseller program that you can sign up for.

PPC

I’ve had experience outsourcing PPC and I’ve found the best way is to get another white label marketing company set up the build, while you maintain and optimize the campaign. Setting up a proper PPC campaign can be a time consuming process but optimizing doesn’t. Updating ad copy, monitoring search terms and adding negative keywords takes a few hours a month for smaller campaigns.

Using this strategy works out well since you can charge an initial set up fee that covers the build, while you charge for monthly maintenance and optimization.

There are a number of companies who white label ppc including White Shark and ClicksGeek.

Conclusion

If you’re looking to become a “full service” marketing agency, reselling white label services can help you get there. Bring in clients with your core competency (SEO, PPC, Design, etc.) and fill in the spaces by partnering with the right companies. For SEO inquiries about our services, click here.