Category Archives: SEM

Shareception

May 07, 2012  

Note: If you don’t know what a Google+ ‘ripple’ is, it’s basically a tool that allows users to visualize how posts are shared. It was released in late 2011 and Google recently announced that they intend to improve it by adding support for more languages as well as link sharing.

Introduction

After learning about the link sharing feature in Google+, we decided that it would be interesting to see how far we can push Ripples. We noticed several usability elements and attempted to connect them to what we previously learned about Ripples from Google.

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Search Engine Marketing (SEM)

May 06, 2011  
Business statistics

Search engine marketing is often misunderstood by those online users that it is important to. Search engine marketing (also called SEM) has grown faster than other kinds of online marketing that came before it. The intricate world of online SEM has over taken the territories of business that most traditional advertising once dominated. SEM is the digital equivalent of alchemy for the information age. It is an almost never ending set of tasks. It requires constant updating and monitoring. This magical realm has keywords that need to be done for SEM to work most accurately. SEM is an online job for many people today, it is directly related to use of both search engine optimization and social media marketing.

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Strategies to promote WebPages

May 06, 2011  
Business - Finance

SEM is about several online strategies that promote WebPages. By marketing with the arts of paid placement, contextual ads, and paid inclusion; SEM is used to gain relevance on the search engines. The ranking of a website increases in visibility on the search engine result pages. Something most marketers do is to hire a third part professional to pull keywords and implement marketing strategy. The formula that is best for your SEM needs is so different from anything else in website design normally, but those who are experienced in it are eagerly sought after. The biggest issue currently hanging over the heads of most users creating and promoting content online today is plagiarism. SEM is actually more art than science. It is the combination of forces generated through public relations and the power of advertising. Duplicate content, redirects of WebPages, and regular updating are things to avoid if wring for an SEM company.

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